Farmers Market - Iceland was founded in 2005 by designer Bergthora Gudnadottir and musician Joel Palsson. The idea was to utilize the unique Icelandic wool and other raw natural materials to create a line of multifunctional clothing and accessories for people who like the outdoors but live and work mostly in the city. Their design inspiration draws from the Icelandic heritage where, for centuries, man and animals have cohabited in harmony challenged by harsh nature, combining Nordic design elements with chic modernity in lightweight apparel. Check their entire collection here.